“What are the do’s and don’ts?”

It’s Friday, friday, friday.

Here’s the last in the bunch from Lady and the Blog readers. And what a good question it is:

I’d like some styling tips for women in their 40’s…what are the do’s and don’ts?

A lot of women in their 40s and beyond experience evolving body types and tastes that don’t necessarily match up with what’s offered in stores. Don’t let this discourage you. It’s not your fault that the majority of designers and stores out there cater towards women in their 20s. This shouldn’t be the case, but since it’s the reality we are faced with right now, there are some tips you can keep in mind.

DO: Look for fit above all else. A good fit is going to be your best friend, I promise. So when building your wardrobe, look first for really well-fitting basics. These may seem boring to shop for, but they will create a solid foundation for the rest of your style. And DO DO DO spend the money when you find something that fits well. It will be well worth it in the end.

DO: Experiment with color. A hint of color is going to give your ensembles a tasteful pop. And it’s a great way to look trend-right without appearing too trend-eee. Also keep in mind that color near your face will almost always make you look younger. This can be achieved with a bold shell under a blazer, a fun necklace or earrings, or a wow scarf around the neck.

DO: Build up your jewelry collection. Jewelry and other accessories (belts, scarves) will allow you to create a bunch of new looks with clothes you already own. And it’s a good way to add punch to a more muted ensemble. But remember to keep your bling in full view when getting dressed. It should be an integral part of the daily decision process.

And the no-nos…

DON’T: Pay attention to sizes! Keep an open mind, and remember that women’s sizes are all over the map. Always take a variety of sizes into the dressing room, including ones that you think will be way too big. After all, it’s not going to matter what size you’re wearing, as long as you look amazing.

DON’T: Shy away from things that are more fitted. Something that has a slim cut does not mean it’s going to be tight. Fitted and tight are two different things. And clothes that have a more tailored silhouette can actually make you look slimmer. This is especially true with pants and jackets.

DON’T: Indulge in too many ruffles or embellishments. This can make you appear too cutesy. If you’re looking for a good trick of the eye, opt for tiers instead. Then, when it comes to adding personality, look to interesting prints and colorful accessories.

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